Six practical casino player segments, how to measure their impact, and what to check when choosing tools for dynamic audiences, cohorts and CRM workflows.
Gamblitude today announced the launch of Autonomous Agent, a new capability within its Business Intelligence Platform. Available to every platform user, the agent works continuously…
Ask a CRM manager what last month's reload campaign delivered and the answer arrives in about 30 seconds. Deposits from claimers, turnover, NGR over the…
There is an old saying that a person with one watch always knows the time, while a person with two watches is never quite sure.…
Gamblitude, the AI-native data and analytics platform built exclusively for iGaming, has entered a go-to-market partnership with Authologic, the identity orchestration platform that connects major…
Every iGaming operator talks about becoming data-driven, yet inside many organisations there is a second analytical ecosystem operating beneath the official one. It rarely appears…
Security has always been one of the core design principles behind Gamblitude. Today we are proud to confirm it formally. Gamblitude is now ISO/IEC 27001:2023…
Choosing the Right Metrics for iGaming Predictive Models In the previous article we explained that any machine learning model should beat a simple rule-based baseline…
Every major international tournament reshapes the operating environment of a sportsbook. Forecasts improve, budgets expand and performance expectations rise across the organisation. Registrations increase, turnover…
Games are random. Your strategy shouldn’t be. Imagine starting your day knowing which of yesterday’s new users is likely to become a long-term highroller and…